Summary: "Bigger" is a biographical drama film that chronicles the life of Joe Weider, the legendary bodybuilder and fitness entrepreneur who, along with his brother Ben, founded the International Federation of BodyBuilding & Fitness (IFBB) and played a pivotal role in popularizing the sport of bodybuilding. The film follows Joe's journey from his humble beginnings in Montreal, Canada, to his rise as a fitness icon, his partnership with Arnold Schwarzenegger, and his efforts to promote bodybuilding and healthy living on a global scale. Through Joe's story, the movie explores the challenges and triumphs of the Weider brothers as they navigate the competitive world of bodybuilding and fitness, ultimately leaving a lasting impact on the industry.

Why Watch:

🏋️‍♂️ Fitness enthusiasts and bodybuilding fans: "Bigger" offers an in-depth look at the history and evolution of the bodybuilding industry, providing insights into the pioneers who shaped the sport and the challenges they faced. Fans of the genre will appreciate the authentic portrayal of the Weider brothers' contributions and the behind-the-scenes glimpse into the world of competitive bodybuilding.

🎥 Fans of biographical dramas: The film's focus on the personal and professional lives of the Weider brothers presents a compelling narrative that explores themes of ambition, perseverance, and the pursuit of one's dreams. Viewers who enjoy character-driven stories and learning about the lives of influential historical figures will find "Bigger" to be a captivating and inspiring watch.

🌍 Audiences interested in the history of fitness and wellness: As the Weider brothers' story unfolds, the movie provides a broader context of the evolution of the fitness industry, highlighting the significant role that their innovations and marketing strategies played in shaping the modern health and wellness landscape. This aspect of the film may appeal to viewers with a general interest in the history of fitness and its cultural impact.