Summary: "Duro pero seguro" is a 1978 Mexican comedy film directed by Gilberto Martínez Solares. The movie follows the story of a group of friends who decide to start a small business selling used cars. As they navigate the challenges of running their new venture, they encounter a series of humorous obstacles and misadventures. The film is set in the late 1970s in Mexico City, capturing the vibrant culture and social dynamics of the time period.

Why Watch:

🇲🇽 Fans of classic Mexican cinema: This film is a quintessential example of the comedic style and storytelling that defined the golden age of Mexican cinema in the 1970s. Viewers who appreciate the humor and charm of this era will find "Duro pero seguro" to be a delightful and nostalgic experience.

🤝 Entrepreneurs and small business owners: The movie's central plot, which follows a group of friends as they navigate the challenges of starting a small business, can be relatable and inspiring for viewers who have experience or interest in entrepreneurship. The film offers a lighthearted and humorous perspective on the ups and downs of running a small enterprise.

🎥 Lovers of ensemble comedies: With its ensemble cast of characters and their interconnected stories, "Duro pero seguro" offers a fun and engaging comedy experience for viewers who enjoy films that feature a diverse group of personalities and their comedic interactions.