Summary: "WeWork: or The Making and Breaking of a $47 Billion Unicorn" is a documentary that chronicles the rise and fall of the co-working space company WeWork. The film follows the company's charismatic co-founder, Adam Neumann, as he rapidly expands WeWork's global footprint and valuation, only to see it all come crashing down amid revelations of mismanagement, questionable business practices, and Neumann's own erratic behavior. The documentary delves into the company's culture, the personalities behind its success, and the factors that ultimately led to its dramatic downfall, providing a cautionary tale about the perils of unchecked ambition and the dangers of the startup "unicorn" mentality.
Why Watch:
🧑💼 Entrepreneurs and startup enthusiasts: This film offers a fascinating inside look at the meteoric rise and spectacular fall of a high-profile startup, providing valuable lessons and insights into the challenges and pitfalls of rapid growth and the pursuit of unicorn status.
🎓 Business students and academics: The WeWork story serves as a case study in corporate governance, leadership, and the dynamics of the venture capital industry, making it a valuable resource for those studying business, entrepreneurship, and management.
🧐 Fans of true-life dramas: With its engaging narrative, colorful characters, and high-stakes drama, "WeWork: or The Making and Breaking of a $47 Billion Unicorn" offers a captivating real-life story that reads like a work of fiction.